For MSPs

Two tracks. One product. Free per client.

Subtwin twins are free across your entire fleet — 1 client or 50, the price is the same (zero). You can run them yourself (DIY MSP) or apply to the Subtwin Partner program and receive customer referrals. Pick the track that fits how you already work.

The fork

DIY MSP, or Subtwin Partner.

Same product. Same free per-client economics. Different relationship with Subtwin. Skim the comparison; the rest of this page goes deeper on each track.

DIY MSP

You operate. No application. No directory listing.

  • Self-service per-client onboarding (~20 min each)
  • Full white-label — your branding on every twin
  • Free per client tenant, across your whole fleet
  • No revenue share, no exclusivity, no application
  • No inbound referrals from Subtwin

Go to DIY MSP track ↓

Subtwin Partner

You're listed publicly. Subtwin routes customer leads to you.

  • Featured in the public Subtwin Partner directory
  • Inbound customer referrals via Subtwin's lead-routing logic
  • Joint pre-sales support from Subtwin engineering
  • Anti-poaching commitments contractual to the MSA
  • Application + technical & commercial vetting required

Apply to be a Subtwin Partner →

DIY MSP track

Roll twins out yourself. Keep the relationship.

Subtwin onboards your partner tenant; you onboard each client using our scripts and runbooks. We never market to MSP-managed tenants without your invitation.

One container per client

Every client tenant gets its own container, secrets, and audit. Run 50 twins and each is its own blast radius. No shared multi-tenant database that touches any client's credentials.

Per-client persona & white-label

Sam at one client, Robin at the next, Alex at a third. The twin's display name, avatar and UPN are whatever you and the client choose. You can present it as your own service.

Audit lives at the client

Every action lands in the client's own M365 audit log. Their compliance team reviews their log, the way they already do. You aren't asked to forward a third-party "AI activity" report.

Free for every client

Twins are free across your entire fleet — 1 client or 50, the price is zero. Bake the value into your client MRR; we don't take a cut.

Onboarding script, not a project

~15 minutes at the client + ~5 minutes on our side. No portal projects. No client-side install. Your techs deploy a new twin in a coffee break.

Escalation that respects your techs

The twin handles the well-defined work. Anything genuinely unusual escalates to your team — by design. You stay the relationship; the twin handles the toil.

Liability & indemnification

Free shouldn't mean free-of-recourse.

Applies to both DIY MSP and Subtwin Partner tracks. We get this question on every MSP call; here's the actual posture so your E&O / cyber-liability conversations don't stall.

  • We carry cyber liability insurance covering defects in our software (current limits in the MSA; certificate shared before contract).
  • We indemnify you for our software's own failures — bugs in tool execution, audit linkage, or container isolation that cause demonstrable harm to a client.
  • You carry operational responsibility for the scope you consent the twin into and for client-side usage. Standard MSP posture.
  • Cap is mutual and stated, not "limited to the fees paid" (which would be zero). We're not hiding behind free.
Request the MSA & certificate of insurance

Insurance posture

Cyber liability: $5M aggregate (rep. carrier on file)
E&O: $3M per claim / $5M aggregate
Notice of incident: 24 hours from detection
Survival: through twin offboarding window

PSA / RMM integration

Twin actions don't disappear from your ticketing.

Every confirmed twin action emits a webhook with a normalized payload (requester, client, action, status, audit link). Your PSA gets a ticket; your RMM gets a record; your billing reconciles. Applies to both tracks.

Available today · webhook

Outbound webhook per action. JSON payload includes requester UPN, client tenant ID, action summary, M365 audit Operation ID, and confirmation timestamp. Wire it into any PSA that accepts a webhook.

Native integrations · in progress

ConnectWise Manage, Autotask, HaloPSA, NinjaOne — native connectors with ticket-create, status-sync, and SLA tagging. Design partners welcome; we ship in the order of demand.

Beta · 2026

GDAP / partner relationships

For partners using Granular Delegated Admin Privileges, the twin provisions inside the client tenant (not your partner tenant) — preserving the client's audit posture and not exposing your other clients to its scope.

The math

ROI on the first ten tickets per tenant.

A typical MSP tech spends 6–10 minutes on a license/group/password ticket. A twin handles those in 5 seconds. On a typical 200-seat client, that's a few hours a week of high-frequency toil you stop billing your techs against.

  • Take repetitive volume off senior techs.
  • Drive consistency — every action goes through the same confirmation gate and audit pattern.
  • Improve client SLA on work that already shouldn't take a human five minutes.
  • Keep your team focused on the genuinely interesting tickets.

Sample ticket-mix calculator

Plug in your own numbers during the walkthrough — these are placeholders for a typical 200-seat client.

Request type Volume Handled by twin
License grants / changes~12Most
Group add / remove~18Most
Password / MFA resets~14Most
Distribution list / shared mailbox~6Most
Directory lookups~25All
Novel / unclear~5Escalate

Numbers are placeholders, not measurements. We'll size against your real fleet during the walkthrough.

Client communication kit

Don't write the "we're adding an AI to your tenant" email forty times.

We provide a kit — pre-written client email, employee FAQ, compliance one-pager, opt-out language — so you can introduce the twin to your clients without reinventing the wording each time.

Client intro email

Plain-English explainer covering what the twin is, what it can and can't do, who has access, and where the audit log lives. Branded with your MSP, not ours.

Employee FAQ

For the client's IT comms — for their end users opening Teams and wondering who Sam is. Confirmation gate explained, opt-out path documented.

Compliance one-pager

For the client's compliance officer / CISO. Audit posture, sub-processor list, data flow diagram, BAA availability.

Fleet operations

What it looks like at 30 clients.

Operator console

One pane of glass across your fleet: per-tenant status, action volume per twin, escalations pending, credentials rotating, version drift. Currently in beta; gated on MSP partner program.

Persona & credential rotation

Rename a client's twin (Sam → Robin) without breaking history. App secrets and tokens rotate on a schedule — one operator command, zero client involvement.

Capability changes

Enable/disable tools per client. Some clients want license + group only; some want the full catalog. Some want compliance-restricted scopes.

Client offboarding

One command tears the container down, revokes tokens, and disables the twin user. We retain nothing.

Multi-region

peasyCloud regions for data-residency clients. EU container for EU clients, US for US.

MSP-tier support

A real human, a real Slack channel, an SLA that maps to your client SLAs. Direct line to an engineer for Sev-1, 24/7.

Run an MSP walkthrough with us.

30 minutes. We'll size your fleet, walk the onboarding script, show the audit shape your clients will see, and hand you the MSA + insurance certificate. Choose DIY or apply to be a Subtwin Partner during the call.